Invisible & Visible
How can materialise invisible lionliness to visible?
More than 8 million people are living in London and it means 5,701 people live per square kilometre. Regardless of its massive population, London has been considered one of the most lonely cities. Extending our research to provide solutions for urban dwellers coping with urban loneliness, I have expanded the target participants from close relationships to massive numbers of people.
Feedback
As the result, my team received positive feedback from people that it was a good opportunity to talk about loneliness caused by COVID 19. From RGA, we received positive feedback on the novelty of ideas and the use of Instagram to attract people's participation.
Agile
To develop an idea, my team made a low prototype and tested it with people on the street for 2 weeks. People preferred ideas that were easy to participate in, and want to see the result immediately. People no longer feel others as strangers once they speak a word. Performing a survey to strangers passing on the street ought to be simple like yes-no questions, and easy methods like multiple choices and colour distinctions. It was unpopular asking longer opinions without giving them a strong motivation. Absent of reward or interest would not help a survey on random people. Based on this, my team created final ideas after producing prototypes continuously.
